Founder, PPC Profit Club

I'm Tomasz Abbott-Wieczorek

Like a true PPCer, I started my career by A/B testing university and an apprenticeship—refusing to pick one, so I did both. I worked 40-hour weeks for £3 an hour while studying, treating myself to a Tesco meal deal every Friday. Sitting in my car, I kept asking myself, Is this it? 

The work was fine, but the path ahead felt chaotic. The idea of a 9-5 grind for decades wasn’t for me. I needed to build a career that brought clarity to my purpose and freedom to my life. So, I set out to do things differently.

I landed gigs with two of my dream brands, managing millions in ad spend. But even as I delivered results, I still felt like a small cog in a big machine. Without ownership or direction, I was overwhelmed by the “what’s next?” question.

That’s when I decided to build something I could own: my personal brand. Piece by piece, I turned the chaos of freelancing into a clear, sustainable system for success.

Along the way, I noticed a trend: other PPC specialists felt just as scattered—isolated, unsure of their next move, and drowning in complexity. I realized my true calling was to help turn that chaos into clarity.

Through PPC Profit Club, I’ve taken everything I’ve learned—auditing over $1B in spend, generating hundreds of millions in revenue, and being named a top 100 PPC expert—and distilled it into something simple: a place where PPC specialists can cut through the noise, gain focus, and thrive.

Together, we turn confusion into confidence and bring clarity to every click.